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FAQ

Real questions. Direct answers.

If yours is not here, email hello@myanteagency.com.

What is AEO?

Answer Engine Optimization. The work of getting your brand cited in the answers AI engines (ChatGPT, Claude, Perplexity, Gemini, Google AI Overviews) give shoppers when they ask which products or brands to consider. As customers shift from typing keywords into Google to asking questions of AI, this is the new layer of search.

How is AEO different from SEO?

SEO is about ranking in search results. AEO is about being the source AI engines cite in their answers. A lot of the technical work overlaps. The off-site strategy is different.

Are you only doing AEO, or SEO too?

Both. They are the same engagement. The work that wins in Google search is the same work that wins in AI answers. AEO is the headline because most agencies are not doing it, but you are getting SEO and AEO together.

Is AEO replacing SEO?

No. They coexist. Google still drives more organic traffic than any AI engine. But AI search is growing fast and a meaningful share of customer research has moved into AI interfaces. You need to win both. We do both.

What does ANTE actually do?

We make sure your brand is the answer when your customers ask AI which products or brands to consider. We do that across three areas: measuring where you stand, fixing the structural reasons AI engines pick some brands and not others, and getting you into the third-party lists AI engines cite.

When will I actually see results?

Visible signals to AI engines within the first 30 days. Most real movement lands in months 3-5. Citation count shifts meaningfully in months 3-6. Traffic and revenue impact compounds from month 6+. The 2-month trial is about whether you trust the work, not about expecting major citation gains by then.

Can you guarantee citations?

No agency can promise specific citations honestly. What we guarantee: foundation work shipped within month 1, citation-engineered content out, pitches sent, and a month-end review where you decide whether to continue. We won't take on a client we don't believe we can deliver real results for.

I've been burned by an SEO agency before. Why should I trust you?

Because we built this around delivering results, not selling them. We won't take on a client we don't believe we can get real results for. We'd rather lose the deal than waste your money. The agency is founder-led and capped at 10 clients, which means every result counts and every unhappy client counts. The person on the demo is the person doing the work. If we're not delivering, we're not staying.

How do I know you are not just SEO in costume?

Because the dashboard headlines citations across 5 AI engines, not keyword rankings. Because the methodology is public, not hidden behind a discovery call. Because we pitch you into the lists AI engines cite, which most "AEO agencies" still treat as out of scope.

What does the audit cost?

Free. Five business days from intake to delivery. PDF deliverable plus a 30-minute walkthrough call. No credit card, no commitment.

What does the retainer cost?

$3,000/mo for the first two months, then $5,000/mo from month 3 onward. Month-to-month after the trial with 30 days notice if you ever want to stop. A larger Custom tier exists for aggressive scopes; a Light maintenance tier exists for brands with foundation already in place.

What is the 2-month trial?

Months 1 and 2 are $3,000/mo. The work is the same as month 3+ work, just at trial pricing. At the end of month 2 we sit down together. Walk-away guarantee. No notice period. No early-termination fee. No contract to escape from.

What happens after month 2?

Pricing moves to $5,000/mo from month 3 onward. Month-to-month from there. Give 30 days notice if you ever want to stop and we keep delivering through the notice period.

What if I just want the audit and not a retainer?

Totally fine. The audit is free and yours to keep. That said, about 80% of audit clients end up wanting to keep working together once they see the work. The audit is our intro, not a standalone product.

Will I work with the founder, or get shipped to a junior account manager?

You work with the founder directly. Every Slack message, every report, every piece of work comes from her. No junior account managers, no handoffs, no relay calls. The person on the demo is the person doing the work.

Are you solo?

Founder-led with no junior team. The roster caps at 10 clients so the work stays substantive.

What if you get hit by a bus?

Your access to monitoring, dashboards, and content survives the agency. Workflows are documented and portable.

What kind of company is the right fit?

DTC consumer brands at $1M+ in revenue, on Shopify, whose customers are starting their research inside AI engines. The category does not matter much. Beauty, food and drink, jewelry, apparel, home, wellness, anything. The honest filter is whether you have revenue, real marketing in place, and willingness to ship code-level changes. If you do, we can probably help.

How do I get started?

Book a call, or email hello@myanteagency.com with a few sentences about your brand and what you're looking to do.

Still have questions

Talk to us. 15 minutes is enough.

Or email hello@myanteagency.com.